Elite Carbon Works (ECW) is a drop-shipping brand selling carbon-plated phone cases. Despite strong product appeal, performance was limited by poor conversion rates, broken tracking, and lack of structured ad testing.
What We Did
Store Optimization
Improved Shopify UX and mobile experience
Rewrote product descriptions for conversion
Tracking Fixes
Resolved Meta Conversion API issues
Restored accurate data and attribution
Creative Testing System
Launched aggressive testing with UGC-style videos
Rapid iteration on hooks, angles, and formats
Scalable Framework
Built a repeatable testing & ad “graduation” system
Results (6 weeks)
ROAS scaled from ~2x to 4.5x
Stabilized at 4x ROAS while scaling
Established a repeatable growth system
Takeaway
Strong performance didn’t come from one winning ad - it came from fixing the fundamentals and building a system that consistently produces winners.
Feel free to ask us questions about any of these projects, or request a specific-scope portfolio via the contact form below.
Category
All
Social Media Management
BTL & Outdoor
Graphic & Print Design
Marketing & Branding Materials
PR & Corporate Kits
Video Production
Media Planning & Buying
